Every week at Fueled, our London-based Creative Director, Rob Palmer, shares a handful of inspirational websites with our teams in New York, Los Angeles, and Chicago. This weekly email acts as a virtual water cooler, encouraging us to congregate across time zones and discuss what brands and blogs are doing to push new trends in web design.
12 Dishes is a website designed to take its viewer on a culinary journey by exploring different recipes from all over the world. On the homepage, the logo reading around the world in 12 dishes moves in a circle, allowing the viewer to picture themselves orbiting around a globe. After scrolling down on the screen, the dotted line in the center of the page acts as a little pathway, and it guides the viewer from one photo to the next. The design of the site is quaint and charming, and the adventure it takes you on is one to remember.
POC Sculpture, dedicated to the French sculptor, Pierro Caron, is unique and artistic in its design. The homepage has an overexposed photograph of his studio with an icon of a sliced tree trunk. The trunk portrays the many years it needed to grow in order to obtain those lines, and it resembles a stamped fingerprint. By connecting the two visuals of a tree trunk and a fingerprint, the viewer subconsciously pictures the smooth surface of the finished wood in the artist’s hands. Overall, the soft, matted color of the website gives a warm and welcoming feeling to its viewer.
200 Miles is a website dedicated to the most recent motion picture The Revenant. With riveting clips from the movie and powerful sound effects, the user is taken on a 200 mile journey with Leonardo DiCaprio. Spanning down the center of the page is a swirvy line that appears as though it was sketched in chalk, and you can experience the journey piece by piece the way it’s depicted in the movie. Overall, it’s cleverly done as it replaces a traditional navigation menu.
Elegant in design, Onirim presents alluring visuals with both videos and photos. A number of features on the site add to its impressive design, some of which include, the menu bar movement and the transitions between pages. When hovering over the bold white words, a splash of rainbow color appears, bringing the words to life. The parallax effect gives the site dimension, and the riveting photographs are enticing to the viewer, giving an overall refined and polished look.
Jumeirah Inside takes its viewer on a journey through the most opulent Jumeirah hotels around the world. The homepage video presents one of their beachfront hotels which has an unusual architectural shape, reminiscent of a sailboat looking out to the sea. There are a number of interactive features, the most impressive being a 360 degree tour of every major area in each hotel. The images are high-def with dynamic colors, and here’s the best part - there are even sound effects that are relevant to each 360 view. You can feel as though you’re right there, whether it’s to take a nice relaxing walk through the garden, or to explore the exciting experience on top of the helipad.
The Grey Tales
The Grey Tales, a very sweet play on words, is a site dedicated to the incredible lives of elephants both in Africa and Asia. With sound effects from the jungle and the mountains, the homepage immediately draws its viewer into the nostalgia of an elephant’s natural habitat. A curved white line appears at the bottom of the page, creating an image of an unfinished globe. Each country has a different colored box, similar to that of a Pandora Box, and a feeling of anticipation and curiosity is instilled in the viewer. The process of getting the box to open is nothing less than fun: you must swipe across the screen until it twirls and opens up, after which all of the relevant fun facts about elephants are finally shown to the viewer.