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Google Unrolls SEO Changes to Better Improve Results
Yesterday, Google rolled out a series of changes that will better humanize the search process for the general public. In an effort to inhibit anything…
Yesterday, Google rolled out a series of changes that will better humanize the search process for the general public. In an effort to inhibit anything other than honest, white-hat SEO, a method based largely on the idea that higher page ranks can be accomplished through organic link-building and pragmatic search targeting, the engine has made adjustments to its algorithm that will improve the quality of your search results. Below, we’ve provided a quick summary of the changes you'll feel as a user. For more, visit Google’s Inside Search blog.
Better scoring of news groupings.
News results on Google are organized into groups that are about the same story, and Google has a scoring system to organize the ordering of these groups according to each search. This change will improve this scoring system to better rank news.
User interface refresh for news searches.
Google updated the designs of news search results by providing more results from the top cluster, adding a larger font for the top article, adding larger images, and adding author information.
Better handling of password changes.
Now, when you change Google passwords, you’ll be signed out from your account on all machines.
Live results for UEFA Champions League and KHL.
When searching for results from the Russian Hockey League and UEFA Champions League, you’ll receive live scores and schedules. The same will now happen with tennis.
More relevant image search results.
You are now more likely to find highly relevant images, even if those images are on pages that are of lower quality.
Better application ranking and user interface on mobile.
When you search for apps on your phone, you’ll now see richer results, which will include app icons, ratings, prices, and download buttons, adjusted to appear more appealing on smaller screens. The relevance will be designated by the device you’re using.