Here at Fueled, a design and development company based in New York and London, we are obsessed with everything that happens in mobile, be it rumors of iPhone hardware, delectable Android updates or new apps we love. Every Friday, we’d like to help you top up your weekly knowledge of the mobile industry so you can keep your finger on the pulse.

Apple Hype Continues

In an attempt to extend its winning streak, Apple is rumored to be holding a press event on October 16 to unveil updates and new products to the iPad and iMac. Stay tuned. via VentureBeat

iPhone 6 Pre-Orders in China

Speaking of Apple, Chinese media reports that  over 4 million iPhone 6s have been pre-ordered with an event split between the iPhone 6 and 6 Plus. The phones will be available on October 17th. via 9to5Mac

Snapchat Ads

Snapchat CEO Evan Spiegel announced on Wednesday that the app with soon incorporate ads into Snapchat's "Stories" feature. Users will have the ability to opt-out. via Business Insider

Shamu the Phablet

Google is set to release a whale of a phone this month. The phone, aptly code-named Shamu, will have a 5.9-inch screen. Google hopes the phone will make a big splash in the phablet market. via WSJ

Cool App: Kibitz

http://youtu.be/lziJJBVvyzM

In a creativity rut? Download Kibitz. The app allows users to post problems (What should I name my new Pomeranian?) and gather insights and solutions from followers. The most creative answer wins! Check it out here.

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