Web Development New York City

You have a product or service; great, we love that. Now, let’s increase your brand’s visibility. Having a website establishes your company’s presence beyond word of mouth. A website serves as a home-base where customers can learn who you are and what you can do for them. Many companies utilize their website as a host for their portfolio and services, allowing them to establish credibility with potential consumers. Here in 2019, most of your competitors are spreading the word about their products online.

In this digital age, companies with a website are viewed as more credible than their competitors without a website. But just having a website isn’t going to cut it. Having a quality website that is user-friendly, reliable (about 53% of users will abandon a site if it takes more than three seconds to load) and relevant is crucial when establishing your business. Having a good website will not only establish your brand but establish you as a reliable resource.

It’s time to meet your customers where they are: online. A website serves as an extension of your brand, so it’s crucial to make yourself available across all platforms. Whether it’s on a desktop computer (yes, customers still use these), a laptop, or on the latest mobile device, having an online presence ensures consumers can learn who you are wherever they are. Your business hours might be 9 a.m. to 5 p.m., but a website allows your business to keep running, outside of business hours. With a digital portfolio or storefront and a contact form you create a passageway to continue to collect leads and communicate directly with your audience.

Having your services centralized in an app is great, but when users encounter a problem or need to find a service, they’re more than likely going to Google (not the App Store) to find a solution. Google alone receives about 63,000 searches per second. Google and other search engines will lead searchers to relevant websites in an effort to help them find what they’re looking for, and that’s where you come in. Making yourself available on the web allows for your brand to serve as a resource when consumers need you most.

You have a website, great. But if your website can’t be found, then there’s little purpose of having a site at all. That’s where our SEO services come in. When your site is optimized for search engines, it’s more likely to rank well for higher visibility on Google. The top result on Google receives nearly 33% of search traffic and nearly 92% of traffic comes from results on the first page. Therefore, it’s important to prioritize SEO so your business can gain the most ROI from your website. Our services are key to exposing your brand to users who may not know about you. We know the top SEO tactics and trends to get your site the visibility it deserves, so your site can unlock the most value for your business.

Services like GoogleAds increase visibility for your business, but for a pretty penny. Optimizing your site for search engines allows you to reach consumers organically without having to break the bank. Though users can surely spot a paid search result, the statistics show that users trust organic results more than paid results; 51% of web traffic comes from organic results compared to 10% coming from paid results. Optimizing your site for organic search results allows you to allocate your funds elsewhere so you can continue to get discovered by consumers searching for your services.